http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/ UIE\'s latest insights on the world of design Thu, 13 Jun 2013 19:11:50 +0000 hourly 1 http://wordpress.org/?v=3.4.1 http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/comment-page-1/#comment-242218 Designing Sequences not Stills | The Intercom Blog Fri, 07 Dec 2012 18:45:21 +0000 http://www.uie.com/brainsparks/?p=230#comment-242218 [...] the time your users spend with your software into goal time and tool time. Goal time is time spent by the user working directly towards the result they [...] [...] the time your users spend with your software into goal time and tool time. Goal time is time spent by the user working directly towards the result they [...]

]]> http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/comment-page-1/#comment-163271 links for 2011-08-22 | the reX-Files Mon, 22 Aug 2011 23:01:16 +0000 http://www.uie.com/brainsparks/?p=230#comment-163271 [...] Dividing User Time Between Goal And Tool » UIE Brain Sparks Designers have to worry about two types of time their user spends interacting with their design: Tool Time and Goal Time. (tags: developers UX design goals) [...] [...] Dividing User Time Between Goal And Tool » UIE Brain Sparks Designers have to worry about two types of time their user spends interacting with their design: Tool Time and Goal Time. (tags: developers UX design goals) [...]

]]> http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/comment-page-1/#comment-162898 Madera Labs | Five Things Every Developer Should Understand About UX Thu, 18 Aug 2011 15:42:48 +0000 http://www.uie.com/brainsparks/?p=230#comment-162898 [...] Spool talks about goal time vs. tool time in this article, and it’s a great read for anyone putting together an interactive experience. Goal time is [...] [...] Spool talks about goal time vs. tool time in this article, and it’s a great read for anyone putting together an interactive experience. Goal time is [...]

]]> http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/comment-page-1/#comment-153289 Tool Time vs. Goal Time, or, the Fallacy of the Microsoft Windows Phone 7 « Nikki Chau Tue, 12 Oct 2010 07:55:16 +0000 http://www.uie.com/brainsparks/?p=230#comment-153289 [...] For a more in depth discussion of tool time and goal time, check out  Jared Spool’s article: Dividing User Time between Tool and Goal. Really. Now this, is what I call Quality Time October 12th, 2010 | Tags: Evo, goal time, iPhone, [...] [...] For a more in depth discussion of tool time and goal time, check out  Jared Spool’s article: Dividing User Time between Tool and Goal. Really. Now this, is what I call Quality Time October 12th, 2010 | Tags: Evo, goal time, iPhone, [...]

]]> http://www.uie.com/brainsparks/2006/04/20/dividing-user-time-between-goal-and-tool/comment-page-1/#comment-12558 UIE Brain Sparks » Blog Archive » Eyetracking: Worth The Expense? Tue, 13 Jun 2006 13:41:12 +0000 http://www.uie.com/brainsparks/?p=230#comment-12558 [...] Third, they reduce the amount of time you actually collect data from your users. Getting a participant set up and calibrated with the device can take time away from learning about your design. The most valuable piece of any usability test is the time the participant is interacting with your design, not setting up the measurement equipment. What’s worse is many devices lose calibration quickly, forcing the test to stop and the participant to spend more time futzing with recalibrating. This tool time is distracting and not adding to the session’s value. [...] [...] Third, they reduce the amount of time you actually collect data from your users. Getting a participant set up and calibrated with the device can take time away from learning about your design. The most valuable piece of any usability test is the time the participant is interacting with your design, not setting up the measurement equipment. What’s worse is many devices lose calibration quickly, forcing the test to stop and the participant to spend more time futzing with recalibrating. This tool time is distracting and not adding to the session’s value. [...]

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