Comments on: The Amazon Effect

By: Social Networks – Why are they so popular? « Susana Vilaça

Social Networks – Why are they so popular? « Susana Vilaça — Mon, 29 Jun 2009 22:42:18 +0000

[...] on what really matters. These concept is known as Attention Economy. A proof of this is the Amazon Effect. Amazon was on of the first e-commerce sites to implement customer reviews. This social tool that [...]

By: Werbetipps und -Ideen » Marketing Tricks Weblog

Werbetipps und -Ideen » Marketing Tricks Weblog — Sat, 21 Jul 2007 09:40:26 +0000

[...] Der Amazon Effekt Joshua Porter hat ihn bei Usability-Tests bemerkt: den Amazon-Effekt. Der Onlinehändler gilt inzwischen so [...]

By: Todd Follansbee

Todd Follansbee — Mon, 23 Oct 2006 14:26:04 +0000

Tom Mckay, Please contact me re further research and your dissertation.
toddfct@gmail.com

By: Amazon » Amazon Rainforest Adventure Tours and Lodges.

Amazon » Amazon Rainforest Adventure Tours and Lodges. — Thu, 27 Jul 2006 21:37:29 +0000

[...] UIE Brain Sparks Blog Archive The Amazon EffectIn recent user tests, we ve noticed something very peculiar. Something I call the Amazon Effect . As we do in many of our studies, we allow our test participants to create their own tasks. [...]

By: Jared Spool

Jared Spool — Sat, 29 Apr 2006 12:36:05 +0000

Tom, I haven't seen anything specifically written on this phenomena, but I'd start poking around the field of behavioral economics. One place to start is the work by Barry Schwartz, author of the Paradox of Choice.

By: Tom McKay

Tom McKay — Fri, 28 Apr 2006 14:30:40 +0000

Hi there, this is indeed an interesting topic. Do you know where I could find out any more information about it? I am thinking of writing my disertation on something connected to this subject.

Thanks
Tom

By: Joshua

Joshua — Thu, 27 Apr 2006 14:24:00 +0000

That’s an interesting question, Daniel. I’m sure it’s possible, as referrals are big business. Apparently Firefox makes millions off the referrals it sends Google Search. I see no reason why Amazon couldn’t be a powerful referral service in this way.

By: Zoe Gillenwater

Zoe Gillenwater — Wed, 26 Apr 2006 20:02:47 +0000

I have not worked with e-commerce sites at all, but the Amazon Effect doesn’t surprise me. I use Amazon for product research all the time! Just last night I made a purchase on overstock.com (my online store of choice now, since it has lower prices and I have been disappointed with Amazon’s shipping several times), but first went to Amazon to read reviews and check wish lists. Daniel, that’s an interesting idea for how Amazon could profit from its status as a product research tool.

By: Emons-News » Blog Archiv » 2testßßß

Emons-News » Blog Archiv » 2testßßß — Wed, 26 Apr 2006 08:00:31 +0000

[...] Aus dem Dr. Web Newsletter Nr. 244: Entdeckt: Der Amazon Effekt (25.04.) Joshua Porter hat ihn bei Usability-Tests bemerkt: den Amazon-Effekt. Der Onlinehändler gilt inzwischen so vielen Menschen als unumstößlich verlässliche Quelle, dass er immer öfter vor allen anderen Seiten angesteuert wird – nicht zwingend um zu kaufen: “Amazon has become the Consumer Reports of the Web. The primary reason people go to Amazon is to do product research.” [...]

By: Jon Grover

Jon Grover — Tue, 25 Apr 2006 17:58:41 +0000

Sorry that this isn’t related directly to the topic at hand, but given the relatively high volume of comment spam that’s showing up in your system, you might consider installing the Spam Karma 2 plugin from Dr. Dave. It’s worked miracles for me. A simple Google search will turn it up.

Anyway, really interesting article. Thanks!

By: Daniel Szuc

Daniel Szuc — Sun, 23 Apr 2006 04:02:14 +0000

Do you think there is an opportunity for sites like Amazon to generate revenues from being a referrer site to another site. For example, if i want to buy a car, I may go to Amazon first to do some research (as I have the trust there), but DO the actual buy somewhere else (or from a dealer) Or the buy could be embedded into the Amazon site, but it from another.