May 16th, 2006
Hold on to your chairs, kids! It’s about to happen again. The venerable Yahoo! is about to change its home page — yet one more time!
Here’s what the page looks like today:
Here’s what Yahoo! is now previewing as their next home page:
Of course, Yahoo! has a history of making changes to home pages. Most of you probably don’t remember what it looked like in 1996:
Or even what it looked like in 2000:
You might remember 2003:
Yahoo! changes their home page a lot. Each time, they make it a little better for users to get to the content they want. This new home page uses a lot of AJAX and fancy display techniques. Try it by moving your mouse over the “Weather” box.
One of the interesting things about this new page is it’s just this page. Their existing pages of Yahoo! Mail, Yahoo! Finance, and Yahoo! Movies seem to remain unchanged. This isn’t a site relaunch. It’s just a change of the home page design.
That’s because Yahoo! knows that the major site relaunch is dead. (Notice Yahoo! is borrowing from eBay’s playbook by letting users try the home page on their own terms and giving them the option to switch back:
So, here we go again. One more change. I guess they’ll keep doing it until they get it right!
Update: Bill Scott has posted an interesting description of the new features of the home page here.Tweet