SpoolCast: Eric Mattson interviewed by Jared Spool
July 23rd, 2007
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SpoolCast: Eric Mattson interviewed by Jared Spool
Recorded: June 22nd, 2007 from the studios of UIE
Brian Christiansen, UIE Podcast Producer
Duration: 25m | File size: 12 MB
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Eric Mattson is on a quest to record 1,000 podcasts. Last year, I had the good fortune to be one of his interview subjects. Today, I had the chance to turn the tables on Eric and see what’s going on with him and his many pursuits. Eric is a marketing consultant, a researcher of social media in business, as well as a serial podcaster.
In this podcast, we discuss,
- Why Eric is doing 1000 podcasts
- Trends Eric’s found while interviewing innovators, like the influence of individual personality on marketing and innovation
- Chris Anderson’s The Long Tail and its manifestation in podcasting and web content
- How experience design can be fundamental to branding and marketing, especially word-of-mouth
- Eric’s suggested Jenerous podcasts for designers and tech people
We had a great conversation and I think you’ll enjoy it. As always, we welcome your feedback in the comments.
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July 23rd, 2007 at 11:47 am
[...] One of them, Jared Spool of User Interface Engineering, fed me some great blueberry pancakes at his local diner (the only way to recover from a red-eye flight IMHO) then turned the tables on me and interviewed me for his podcast. [...]
July 25th, 2007 at 9:54 pm
[...] This week Jared interviews Eric Mattson, innovative marketer, social media researcher and serial podcaster. Source: [Link] [...]