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	<title>Comments on: IA Summit Keynote: Journey to the Center of Design</title>
	<atom:link href="http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/</link>
	<description>UIE\'s latest insights on the world of design</description>
	<pubDate>Thu, 24 Jul 2008 15:23:35 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5.1</generator>
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		<title>By: ia play :: squeezing more from the fans?</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-140324</link>
		<dc:creator>ia play :: squeezing more from the fans?</dc:creator>
		<pubDate>Tue, 03 Jun 2008 10:50:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-140324</guid>
		<description>[...] midst of Jared Spool&#8217;s gadfly-esque &#8220;UCD never worked, maybe we should retire it&#8221; opening plenary at the IA Summit was a rope prop. The rope represented the number of visitors to a website. It had [...]</description>
		<content:encoded><![CDATA[<p>[...] midst of Jared Spool&#8217;s gadfly-esque &#8220;UCD never worked, maybe we should retire it&#8221; opening plenary at the IA Summit was a rope prop. The rope represented the number of visitors to a website. It had [...]</p>
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		<title>By: Rebekah</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-140050</link>
		<dc:creator>Rebekah</dc:creator>
		<pubDate>Fri, 23 May 2008 17:26:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-140050</guid>
		<description>Would it be possible to get a copy of the brand questionnaire posted somewhere online?

Thanks!</description>
		<content:encoded><![CDATA[<p>Would it be possible to get a copy of the brand questionnaire posted somewhere online?</p>
<p>Thanks!</p>
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		<title>By: Book Review: Subject To Change &#171; Experiencing Information</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-138479</link>
		<dc:creator>Book Review: Subject To Change &#171; Experiencing Information</dc:creator>
		<pubDate>Mon, 12 May 2008 11:35:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-138479</guid>
		<description>[...] points made in Jared Spool’s recent keynote speech at the 2008 IA Summit in Miami entitled “Journey to the Center of Design.” His company, User Interface Engineering (UIE), investigated what development teams that create [...]</description>
		<content:encoded><![CDATA[<p>[...] points made in Jared Spool’s recent keynote speech at the 2008 IA Summit in Miami entitled “Journey to the Center of Design.” His company, User Interface Engineering (UIE), investigated what development teams that create [...]</p>
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		<title>By: Cheena</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-136282</link>
		<dc:creator>Cheena</dc:creator>
		<pubDate>Tue, 06 May 2008 11:00:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-136282</guid>
		<description>Hi,

The audio for this particular post seems like a high speed dubbing...can you share a clearer version?
http://www.boxesandarrows.com/view/ia-summit-2008-day-1


Thanks!!!


- C</description>
		<content:encoded><![CDATA[<p>Hi,</p>
<p>The audio for this particular post seems like a high speed dubbing&#8230;can you share a clearer version?<br />
<a href="http://www.boxesandarrows.com/view/ia-summit-2008-day-1" rel="nofollow">http://www.boxesandarrows.com/view/ia-summit-2008-day-1</a></p>
<p>Thanks!!!</p>
<p>- C</p>
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		<title>By: Experience is Everything &#187; Journey to the Center of Design</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-134774</link>
		<dc:creator>Experience is Everything &#187; Journey to the Center of Design</dc:creator>
		<pubDate>Mon, 05 May 2008 00:14:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-134774</guid>
		<description>[...] design that makes UCD obsolete? Should something else occupy the center of design? &#8211; Jared Spool&#8217;s IA Summit Keynote   May 4, 2008  Link    var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : [...]</description>
		<content:encoded><![CDATA[<p>[...] design that makes UCD obsolete? Should something else occupy the center of design? &#8211; Jared Spool&#8217;s IA Summit Keynote   May 4, 2008  Link    var gaJsHost = ((&#8221;https:&#8221; == document.location.protocol) ? &#8220;https://ssl.&#8221; : [...]</p>
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		<title>By: Jeff Parks</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-132627</link>
		<dc:creator>Jeff Parks</dc:creator>
		<pubDate>Fri, 02 May 2008 17:25:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-132627</guid>
		<description>Hi all,

My name is Jeff Parks.  I'm the Podcast editor for Boxes and Arrows.  My apologies to Jared about the sound quality.  This was my first effort at such a massive initiative for recording and publishing the presentations from the IA Summit.  Made some mistakes, learned a great deal for next year's event.

I had never experienced issues with IE that have been described in this discussion - I will look into possible fixes for that with the tech team at Boxes and Arrows.

In the mean time, you can download Jared's talk directly by following this link: http://www.boxesandarrows.com/files/banda/ia-summit-2008-day-1/2008_IA_Summit_Keynote_Address.mp3

If you'd like access to Jared's and other presentations you can also subscribe in iTunes by clicking on this link:
http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=275459507

I'll post more over the coming days as I can find time between other contracts / projects.

Kindest Regards,
Jeff</description>
		<content:encoded><![CDATA[<p>Hi all,</p>
<p>My name is Jeff Parks.  I&#8217;m the Podcast editor for Boxes and Arrows.  My apologies to Jared about the sound quality.  This was my first effort at such a massive initiative for recording and publishing the presentations from the IA Summit.  Made some mistakes, learned a great deal for next year&#8217;s event.</p>
<p>I had never experienced issues with IE that have been described in this discussion - I will look into possible fixes for that with the tech team at Boxes and Arrows.</p>
<p>In the mean time, you can download Jared&#8217;s talk directly by following this link: <a href="http://www.boxesandarrows.com/files/banda/ia-summit-2008-day-1/2008_IA_Summit_Keynote_Address.mp3" rel="nofollow">http://www.boxesandarrows.com/files/banda/ia-summit-2008-day-1/2008_IA_Summit_Keynote_Address.mp3</a></p>
<p>If you&#8217;d like access to Jared&#8217;s and other presentations you can also subscribe in iTunes by clicking on this link:<br />
<a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=275459507" rel="nofollow">http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=275459507</a></p>
<p>I&#8217;ll post more over the coming days as I can find time between other contracts / projects.</p>
<p>Kindest Regards,<br />
Jeff</p>
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		<title>By: Chris Baum</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-131985</link>
		<dc:creator>Chris Baum</dc:creator>
		<pubDate>Fri, 02 May 2008 03:15:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-131985</guid>
		<description>For those IE folks still hearing the chipmunks, you can download the mp3 from our page on B&#38;A:

http://boxesandarrows.com/view/ia-summit-2008-day-1</description>
		<content:encoded><![CDATA[<p>For those IE folks still hearing the chipmunks, you can download the mp3 from our page on B&amp;A:</p>
<p><a href="http://boxesandarrows.com/view/ia-summit-2008-day-1" rel="nofollow">http://boxesandarrows.com/view/ia-summit-2008-day-1</a></p>
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		<title>By: Gale Alcorn</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130993</link>
		<dc:creator>Gale Alcorn</dc:creator>
		<pubDate>Wed, 30 Apr 2008 16:58:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130993</guid>
		<description>I'm using IE and also getting the "Chipmunk Effect". Any ideas on how to correct it? I've tried closing/restarting my browser....I really want to hear it. Thanks!</description>
		<content:encoded><![CDATA[<p>I&#8217;m using IE and also getting the &#8220;Chipmunk Effect&#8221;. Any ideas on how to correct it? I&#8217;ve tried closing/restarting my browser&#8230;.I really want to hear it. Thanks!</p>
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		<title>By: chadvavra</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130514</link>
		<dc:creator>chadvavra</dc:creator>
		<pubDate>Mon, 28 Apr 2008 20:57:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130514</guid>
		<description>Awesome.

I also commented on 37 signals after that Wired article ran.

http://www.chadvavra.com/blog/2008/02/27/cloudcity-to-basecamp-come-in-basecamp/

I like the notation of "informed design" but I'd rather call it "intelligent design" because that is really what we are all striving for. Loyalty, Confidence, Integrity, Passion are all ways I would describe an intelligent person, or subject.


http://www.chadvavra.com/blog/2008/02/18/design-for-intelligence/</description>
		<content:encoded><![CDATA[<p>Awesome.</p>
<p>I also commented on 37 signals after that Wired article ran.</p>
<p><a href="http://www.chadvavra.com/blog/2008/02/27/cloudcity-to-basecamp-come-in-basecamp/" rel="nofollow">http://www.chadvavra.com/blog/2008/02/27/cloudcity-to-basecamp-come-in-basecamp/</a></p>
<p>I like the notation of &#8220;informed design&#8221; but I&#8217;d rather call it &#8220;intelligent design&#8221; because that is really what we are all striving for. Loyalty, Confidence, Integrity, Passion are all ways I would describe an intelligent person, or subject.</p>
<p><a href="http://www.chadvavra.com/blog/2008/02/18/design-for-intelligence/" rel="nofollow">http://www.chadvavra.com/blog/2008/02/18/design-for-intelligence/</a></p>
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		<title>By: User Experience Sux &#187; Vortrag: Journey To The Center Of Design</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130504</link>
		<dc:creator>User Experience Sux &#187; Vortrag: Journey To The Center Of Design</dc:creator>
		<pubDate>Mon, 28 Apr 2008 16:10:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130504</guid>
		<description>[...] des IA Summit 2008 hat Jared Spool eine interessante Keynote zum Thema Design bzw. dem Wandel des User-Centered Design gegeben. Seit den 80er Jahren existiert UCD, entstanden in einer Welt aus blinkenden [...]</description>
		<content:encoded><![CDATA[<p>[...] des IA Summit 2008 hat Jared Spool eine interessante Keynote zum Thema Design bzw. dem Wandel des User-Centered Design gegeben. Seit den 80er Jahren existiert UCD, entstanden in einer Welt aus blinkenden [...]</p>
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		<title>By: IA Summit 2008 Slideshows &#124; @mariobourque</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130497</link>
		<dc:creator>IA Summit 2008 Slideshows &#124; @mariobourque</dc:creator>
		<pubDate>Mon, 28 Apr 2008 13:43:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130497</guid>
		<description>[...] Journey to the Center of Design (Keynote) - Jared Spool What do innovative intranets look like? - James Robertson [...]</description>
		<content:encoded><![CDATA[<p>[...] Journey to the Center of Design (Keynote) - Jared Spool What do innovative intranets look like? - James Robertson [...]</p>
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		<title>By: Jared Spool</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130045</link>
		<dc:creator>Jared Spool</dc:creator>
		<pubDate>Thu, 24 Apr 2008 15:44:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130045</guid>
		<description>Unfortunately, Slideshare, who hosts the presentation is getting hit hard because of hacker attacks from China, according to &lt;a href="http://tinyurl.com/3kq6st" rel="nofollow"&gt;this TechCrunch report&lt;/a&gt;.

That may explain the problem, which others have reported. Closing your browser and restarting the presentation may just fix the problem. (The few times I've tried, it has worked great in Firefox on my Mac.)</description>
		<content:encoded><![CDATA[<p>Unfortunately, Slideshare, who hosts the presentation is getting hit hard because of hacker attacks from China, according to <a href="http://tinyurl.com/3kq6st" rel="nofollow">this TechCrunch report</a>.</p>
<p>That may explain the problem, which others have reported. Closing your browser and restarting the presentation may just fix the problem. (The few times I&#8217;ve tried, it has worked great in Firefox on my Mac.)</p>
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		<title>By: Brian Christiansen</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130035</link>
		<dc:creator>Brian Christiansen</dc:creator>
		<pubDate>Thu, 24 Apr 2008 13:49:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130035</guid>
		<description>Patricia, I just checked the audio here, and we're not getting the chipmunk/fast-forward effect. The widget is flash-based, so browser choice shouldn't be an issue (to be honest, we didn't even check it in IE.) There is a nasty echo present, due to an unfortunate recording error, though. Headed to slideshare.net, the site seems to be down, so it was probably something broke on that end. Hopefully it'll work for you soon!</description>
		<content:encoded><![CDATA[<p>Patricia, I just checked the audio here, and we&#8217;re not getting the chipmunk/fast-forward effect. The widget is flash-based, so browser choice shouldn&#8217;t be an issue (to be honest, we didn&#8217;t even check it in IE.) There is a nasty echo present, due to an unfortunate recording error, though. Headed to slideshare.net, the site seems to be down, so it was probably something broke on that end. Hopefully it&#8217;ll work for you soon!</p>
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		<title>By: Patricia Garcia</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130030</link>
		<dc:creator>Patricia Garcia</dc:creator>
		<pubDate>Thu, 24 Apr 2008 12:49:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130030</guid>
		<description>I tried listening the presentation but the audio appears to be in fast forward.  Please don't tell me I have to use IE (currently use firefox).  Anyway, just posting this comment in case others are having the same problem.  I did view the slides, too bad no audio would have loved to hear why people are laughing (I listened to the whole presentation in chipmunk mode thinking my brain would eventually catch up and start understanding.)</description>
		<content:encoded><![CDATA[<p>I tried listening the presentation but the audio appears to be in fast forward.  Please don&#8217;t tell me I have to use IE (currently use firefox).  Anyway, just posting this comment in case others are having the same problem.  I did view the slides, too bad no audio would have loved to hear why people are laughing (I listened to the whole presentation in chipmunk mode thinking my brain would eventually catch up and start understanding.)</p>
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		<title>By: Michael Zuschlag</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130029</link>
		<dc:creator>Michael Zuschlag</dc:creator>
		<pubDate>Thu, 24 Apr 2008 12:41:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130029</guid>
		<description>The talk says that UCD is undefineable, but I think practitioners roughly agree on what it is: UCD is designing things to be compatible with capabilities and goals of the users, which is accomplished through user research and iterative design. In others words, it’s informing design by observing users and learning from failures, two of the key elements that UIE’s research associates with the most effective design organizations. Far from never actually producing anything, UCD is associated with success. We learn, for example, that the iPhone design team conducted many hours of user observation.

The real message of UIE’s research is that, in conducting UCD, you shouldn’t get too rigid in your process (e.g., for each project you feel you must _always_ use personas which must _always_ be completed and delivered before scribbling down a potential design). Flexibility in the process is probably important for any effort at creative problem solving, even plumbing as Spool relates.</description>
		<content:encoded><![CDATA[<p>The talk says that UCD is undefineable, but I think practitioners roughly agree on what it is: UCD is designing things to be compatible with capabilities and goals of the users, which is accomplished through user research and iterative design. In others words, it’s informing design by observing users and learning from failures, two of the key elements that UIE’s research associates with the most effective design organizations. Far from never actually producing anything, UCD is associated with success. We learn, for example, that the iPhone design team conducted many hours of user observation.</p>
<p>The real message of UIE’s research is that, in conducting UCD, you shouldn’t get too rigid in your process (e.g., for each project you feel you must _always_ use personas which must _always_ be completed and delivered before scribbling down a potential design). Flexibility in the process is probably important for any effort at creative problem solving, even plumbing as Spool relates.</p>
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		<title>By: Bulgarian Experience &#187; Blog Archive &#187; links for 2008-04-24</title>
		<link>http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130022</link>
		<dc:creator>Bulgarian Experience &#187; Blog Archive &#187; links for 2008-04-24</dc:creator>
		<pubDate>Thu, 24 Apr 2008 09:52:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.uie.com/brainsparks/2008/04/23/ia-summit-keynote-journey-to-the-center-of-design/#comment-130022</guid>
		<description>[...] IA Summit Keynote: Journey to the Center of Design » UIE Brain Sparks it now seems the foundations of user-centered design are now disintegrating. Notable community members are suggesting UCD practice is burdensome and returns little value. There’s a growing sentiment that spending limited resources on user research takes (tags: usability process) [...]</description>
		<content:encoded><![CDATA[<p>[...] IA Summit Keynote: Journey to the Center of Design » UIE Brain Sparks it now seems the foundations of user-centered design are now disintegrating. Notable community members are suggesting UCD practice is burdensome and returns little value. There’s a growing sentiment that spending limited resources on user research takes (tags: usability process) [...]</p>
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