Woody Allen once said, “There is no scientific evidence to support the notion that life should be taken seriously.” When it comes to designing applications, Woody was right on the mark. Recently, we’ve been hanging out with Stephen Anderson. Stephen makes it his business to explore how serious applications can be fun and engaging. The [...]

Ken Kellogg, the Director of User Research at Marriott International, sits down with Jared Spool to discuss the process of design and research that lay beneath a web site that generated $6.5 billion in revenues in 2009.

In Part 3 of the interview series with Web App Masters, we bring in well respected heavy hitters, Jason Fried and Luke Wroblewski. Wait till you hear what they have to say. If you missed part 1 and 2, here’s a recap.  Part 1 featured Julie Zhuo of Facebook. She shared how Facebook handles design [...]

Jason Fried brings a unique viewpoint to any design discussion, one informed by years of success with his company, 37signals. Recently, Jared Spool was able to chat with Jason about 37signals’ current work. If you’re joining us at the UIE Web App Masters Tour in Minneapolis or Philadelphia, Jason will go into even more detail

User experience professionals know that prototyping should be a key part of the design process. You generate design concepts. You test them. You discover what works and what needs improving. You find opportunities for new ideas. But when it comes to prototyping tools and methods to use, many of us are unsure what to do. [...]

Our March 31 webinar, A Practitioners Guide to Prototyping, is full of great stuff for you: a critical topic, a rock star presenter, loads of actionable takeaways, a free PDF copy of an acclaimed book, a bonus seminar. What more could you want for your team? Prototyping is an iterative process. You discover what works, [...]

Julie Zhuo is the principal designer behind the Facebook Platform and Facebook Connect experiences, and has contributed to the last two major site redesigns. She sat down to chat with our Jared Spool.

Tagging has been around for more than 8 years. The technique, also called folksonomy, is simple: users apply their own words or phrases to content they uncover, leaving a trail back for themselves and for future content seekers. Each tag conveys meaning, giving a path to discovering new content that traditional navigation can’t. Since their [...]