UIEtips: Web Apps – Where Business Needs and User Needs Collide

Jared Spool

April 13th, 2011

Web-based applications are a different beast than other types of software or web sites. Web app designers have to take care of the users’ goals, and also ensure that the business needs are taken into account.

Business needs can be complex. They come from all over the enterprise, originating from initiatives (like marketing campaigns), infrastructure (like inventory constraints), and regulations (like export restrictions). Suddenly a simple task, like paying for a product, becomes crazy-complicated.

In today’s UIEtips, we look back on an article from January 2010 where I discuss how the best designers thrive within this world of wacky constraints, coming up with ingenious ways to meet the business requirements while ensuring a delightful user experience. If you design web apps, this should be interesting.

Read the article, Web Apps – Where Business Needs and User Needs Collide.

Web app design is at the forefront of our minds this month. We just finished our Philadelphia tour stop, and it was a huge success. Our next stop is Seattle on May 23-24 and then Minneapolis on June 27-28. We’re wicked excited about the program, and I’m betting you’ll be too as soon as you check it out. Go see it at http://www.UIETour.com


Hear the Masters’ Insights on mobile design, data visualization, and design process. Visit UIETour.com

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