July 24th, 2014
Microinteractions can truly delight the user or go completely unnoticed and be void of an actual interaction. In today’s article, we look back on an interview with Jared Spool and Dan Saffer on what microinteractions are and how they can completely change the user experience.
Last year’s Designing for Microinteractions workshop from Dan was the highest rated workshop. We’re excited to have him back again October 29 in Boston at UI19. Learn what it takes to make effective microinteractions.
Here’s an excerpt from the article:
Jared: In this day and age, anybody who’s doing any sort of app, whether it’s desktop or mobile or even just building some content-related stuff, there are microinteractions involved in that.
Dan: There are microinteractions involved in every product. The question is whether you’re actually going to spend the time and care to make them the best that they can be. In my opinion, you’re only as good as your worst microinteraction. There’s a lot of things that are completely undifferentiated, but if you have some really nice microinteractions around it, that makes all the difference in the world. An obvious example is your operating system. Most operating systems are doing the exact same things. How all those things work is all about people focusing on the microinteractions inside the operating system and that really differentiates one from the other.
Read the article: Designing Microinteractions.
How have you created microinteractions in your designs and products? Leave us a note below.Tweet