Archive for the 'Content Strategy' topic

Content Modelling, an April 23 Virtual Seminar with Steve Fisher

For the 90% of people who start a task on one device and complete it on another, how do you make your site’s fundamental message remains clear? In a multi-device world where your content can live anywhere, content modelling helps content adapt consistently. Steve Fisher, UX Architect and Founder of The Republic of Quality, will […]

Improve Your Mobile UX with These Six Podcasts

Today we feature the six UX luminaries giving full-day workshops at the UX Immersion Mobile Conference, April 13–15 in Salt Lake City, UT. Each of these podcasts brings insights on how to improve communication and workflow with your team and users. Building Responsive Interfaces From Atomic Elements by Brad Frost A website can be made […]

December Free Resources & Upcoming Events

UX Articles & Podcasts Recently Published Articles Beyond the UX Tipping Point Jared Spool Jared Spool reveals the past, present, and future of the UX Tipping Point. Podcasts How Do We Design Designers? Live! Jared Spool We need to start investing in the ways we create designers and fuel their growth. Un-Sucking the Touchpoint Chris Risdon Chris Risdon goes beyond […]

UIEtips: A Definition of Content Strategy

In this week’s UIEtips article, Facebook’s Jonathon Colman offers his definition for content strategy. With the help of other content strategy experts—Brain Traffic’s Kristina Halvorson and Rachel Lovinger from Razorfish—he makes the case that content strategy is part of a triumvirate of disciplines that, when they work together, build better experiences for everyone. Here’s an […]

Designing Content for Product Experiences, A December 11 Virtual Seminar

We’re wrapping up the 2014 Virtual Seminar schedule with a presentation from Facebook’s Jonathon Colman – Designing Content for Product Experiences. In this seminar, Jonathon Colman shares a framework he’s using at Facebook, one that anyone can use to build useful, usable content experiences for products. You’ll learn the principles of content strategy for interfaces by […]

UIEtips: Lean Content

How lean is your content? Are you testing your messages to see if it generates a click before creating lots of marketing copy? That’s what Steph Hay discusses in today’s article on lean content. If you’re challenged to find the right words for your customers and feel there’s a disconnect between your content and your […]

Steph Hay – Content-first User Experience

In traditional website design and development it’s common to start with the design and add your content later in the process. You may even use “lorem ipsum” as a placeholder to know where the content eventually needs to live. This causes the content creator to craft words to fit the design instead of building a design to fit the content. Without the right content your users will likely have a lackluster experience no matter how good-looking the design.

UIEtips: Content and Design Are Inseparable Work Partners

It’s not uncommon within organizations that web site content is treated differently and separately from the web site design process. Yet the users do not separate the two and see it as one experience. When the content and design process are not done hand-in-hand, poor user experiences is often the result. Today’s article focuses on […]

Ahava Leibtag – Content: Messaging and Marketing

The goal of any site is to have great, compelling content. But what constitutes great content? How is the success of a blog post or a video measured? How can you be sure the time and effort put into crafting your content is providing an adequate return on investment?

UIEtips: Content Marketing Sustains the Conversation

In today’s UIEtips, Ahava Leibtag shares an excerpt from Chapter 9 of her book, The Digital Crown: Winning at Content on the Web, to explain the challenges content marketing can solve and the set of tools it provides you. If you’re looking to expand upon traditional content strategy-both external (branding, messaging, tone) and internal (governance, workflows)-by […]