Archive for the 'Content Strategy' topic

UIEtips: The ROI of Mobile Content Strategy

In this week’s UIEtips, Jared discusses the cost effectiveness of responsive design vs. creating a separate mobile version of a web site. Here’s an excerpt from the article Which is more expensive: a responsive design web site or creating a separate mobile version? This is a constant debate among many organizations. We can answer it […]

Karen McGrane – Adapting Your Content for Mobile

As more web capable devices hit the market, designers need to consider where and how their designs will be seen. Unfortunately, the same consideration isn’t always made when it comes to content. With design changing so much in a multichannel environment, content must be structured independent of how it will eventually look.

UIEtips: Context-Aware Design – A New Frontier

In this week’s UIEtips, I discusses the concept of context-aware design, where it is today, and the possibilities of its future. Here’s an excerpt from the article Imagine being in a foreign city, trying to get across town to catch a train. Not knowing where you are, relative to the train station. Getting to the […]

Voice & Tone – Our March 7 Virtual Seminar

We’ve got something special happening on March 7. Kate Kiefer Lee will be presenting Voice and Tone: Creating Content for Humans as part of our virtual seminar program. The organizational content we’re creating for the web is too often formal, lacking emotion. It’s written for organizations, not people. Writing content for humans is challenging, and […]

Des Traynor – Strengthening Your Design through Microcopy

Des Traynor is an expert on crafting microcopy. In his virtual seminar, Microcopy That Strengthens your Design’s Experience, Des identifies the key questions to ask when creating microcopy so that it doesn’t get lost or created by accident. The audience asked a bunch of great questions during the live seminar and Des joins Adam Churchill to answer some questions in this podcast.

UIEtips: Making Content More Usable for both Designers and the End User

In this week’s UIEtips, Adam Churchill interviews Steph Hay about the difference between marketing and usable content and methods to help copywriters and designers work together in creating design and copy? Here’s an excerpt from the article I have to think about the user, so I typically start with a text file. I create the […]

UIEtips: Devising a Strategy for Responsive Design

In this week’s UIEtips, I discuss some practices to help prepare your design to be adaptive for multiple device sizes. Here’s an excerpt from the article This year, it will be hard to find an organization that doesn’t prioritize making their web site responsive. Yet, as we talk to organizations moving in this direction, we’re […]

10 UX Virtual Seminars for Your Team – The 2013 Virtual Seminar Program!

During the first half of 2013, you’ll hear the latest thinking from the best speakers in the user experience design community. Get your team into all the live seminars from January-June, plus their recordings at the lowest price. You’ll save over 25% off the regular pricing. Sign-up Once. Pay Once. All live seminars January through […]

Mobile UX Resources: 12 podcasts from UX experts focusing on mobile design

Are you familiar with the 12 days of Christmas? Well we’re twisting it and offering 12 days of mobile podcasts from today’s mobile UX leaders. They’re so good you may not want to do just one a day. Play the podcast on your computer or download the files and listen at your convenience. And feel […]

UIEtips: One Step at a Time

In this week’s UIEtips, Derek Featherstone talks about integrating accessibility into your own work, no matter what it is that you do. Here’s an excerpt from the article As web craftspeople, we touch almost all aspects of a project. It can easily become overwhelming to think of everything that we need to take into account […]