Archive for the 'Design Strategy' topic

UIEtips: Replacing “Requirements Gathering” with Something That Works

In this week’s UIEtips, I talk about replacing “requirements gathering” with something that works. Here’s an excerpt from the article: You’ve seen the box on the project schedule a hundred times. It always has the same label: “Gather Requirements”. And it’s always remarkably short — scheduled for just a day or two (or sometimes less!). […]

UIEtips: Designing Microinteractions

In this week’s UIEtips, I talk to author and interaction design guru Dan Saffer about microinteractions. Here’s an excerpt from the article: Jared: What are microinteractions? Dan: Microinteractions are the small pieces of functionality that exist around or sometimes in place of larger features. An example is turning off the ringer on your phone. Nobody […]

UIEtips: What Makes an Experience Seem Innovative?

In this week’s UIEtips, I explain what makes an experience innovative. Here’s an excerpt from the article: Everyone assumed the old way of long lines was how you did it. They built their stores with dedicated space to accommodate the lines during busy periods, such as after the holidays. Apple’s new approach meant their architects […]

Jeff Gothelf – Lean UX: Escaping Product Requirement Hell

Assumptions tend to be the downfall of many research projects. Making design decisions based on generalizations of what people are likely to do leads to surprises once you finally get your product in front of actual users. The result? Rework and frustration due to an overall lack of communication within the team.

UIEtips: Why Lean UX?

In this week’s UIEtips, Jeff Gothelf lays out his rationale for why Lean UX is something new and why it’s important now. Here’s an excerpt from the article: When bringing our craft to software in the 1980s and 1990s, designers approached software in the same way we approached the earlier materials we worked with. In […]

Broaden Your Mobile UX Knowledge with 10 Hours of Recordings

Designers have a huge challenge in front of them: Address the users’ growing demand and expectations of exceptional user experience regardless of which mobile device they use. UXIM OnDemand confronts this challenge. Purchase these recordings for just $189 until June 21. Luke Wroblewski – Create designs without compromising optimization Kelly Goto – Design with your […]

Usability Testing Delivers More Value Before You’ve Changed Your Design

Teams faced with only a single opportunity to conduct usability testing often decide to schedule those tests after they’ve made changes to their design. They think the testing will help them work the kinks out of the changes, giving them a final chance to polish it up before the final release. Unfortunately, this rarely works […]

UIEtips: UX Design, Role-playing & Micromoments

In this week’s UIEtips, Stephen P. Anderson discusses micro-moments in design. Here’s an excerpt from the article: Good interaction design is about attending to every moment that passes between a person and the device (or system, or service) with which he or she is interacting. These moments can be explicit, as with gestures, taps, a […]

UIEtips: Five Prevalent Pitfalls when Prototyping

In this week’s UIEtips, I discuss the five most common pitfalls of prototyping. Here’s an excerpt from the article: Prototypes are a fabulous way to exploring ideas with a team. They shorten the time between “This is what we’re thinking…” and “Oh, I get it.” In our work with design teams, we see a lot […]

UIEtips: Genius Design’s Little Secrets

In this week’s UIEtips, I discuss the sophisticated approach of genius design. Here’s an excerpt from the article: A team that approaches genius design needs to focus on a specific problem that has a big enough market to provide a decent return on the investment. For example, an agency might decide they’ll become the industry […]