Archive for the 'Embraceable Change' topic

UIETips: Goods, Bads, and Dailies – Lessons for Conducting Great Critiques

  Critique is a critical role in the design process but often it’s not done in a productive manner. In this article, I explores critique techniques and discusses four important roles of the process. Design studios and critiques are so instrumental in the design processes that we’ve included it as a one day workshop at […]

UIEtips: The Magical Short-Form Creative Brief

Small is good. We love small products. Why not small processes? Mobile phones used to be big and bulky. Then we found ways to make them smaller and pack more stuff into them. Now we walk around with multi-purpose computers in our pockets. And guess what? We use them more than ever for things we […]

Severe Change and the Sudden Loss of Competence

A few weeks ago, I wrote about the Four Stages of Competence. These four stages are unconscious incompetence, conscious incompetence, conscious competence, and unconscious competence. As someone learns and adapts to your design, they are working their way through the stages. The ultimate is the user who is unconsciously competent — they can seemingly move […]