Archive for the 'Field Studies' topic

Steve Portigal – Immersive Field Research Techniques

You can’t ask people what they want. They can’t tell you. The answer is almost always narrow in focus, concerned with the here and now rather than the future. How do you get them to give you the observations you need to design what they will want? Conducting field research to actually learn about your users can lead to innovative new ideas. Steve knows that going out into the field provides real opportunities to see what the world surrounding your product is like.

UIEtips: Field Studies – The Best Tool to Discover User Needs

To improve the designs we’re creating today, we know that teams do best when they have all of the essential information about their users to make informed decisions. In our experience, one of the most powerful ways to gather important insights about users is the field study. By making direct observations, design teams can identify […]

Outsourcing Your User Research Is Like Outsourcing Your Vacation

Hang around me long enough and you’ll hear me say this: Outsourcing your user research work is like outsourcing your vacation. It gets the job done, but probably won’t have the effects you were seeking. I usually say this when someone is asking me to do their user research for them. This is something we […]

UI16 Spotlight: Immersive Field Research Techniques with Steve Portigal

[In essence, the User Interface 16 Conference is all about the full-day in-depth workshops. This is my third entry in our series to introduce you to the amazing workshop faculty we've assembled.] More and more, we’re finding ourselves in situations where the design just “has to be right.” No longer, can we just have incremental […]

UI16 is Here! Dial Up Your UX Skills

Have a look into a project we’ve been working on for a year now. A special event, designed for UX Professionals, just like you. The User Interface 16 Conference. These experts will dive deep and get to the nitty-gritty details that make any designer a UX pro. Look at the intensive full-day workshops we’re putting […]

Day 2: Seattle Web App Masters Tour

Following the brilliance of Day 1 of the UIE Web App Masters Tour, we had a another awesome day of great presentations. Pam Rodriguez and Luke Wroblewski did a nice job of posting their notes. Thanks guys! Steve Portigal on Design Fieldwork: Uncovering Innovation from the Outside In – Pam’s notes, Luke’s notes. Kate Brigham […]

Jared Spool – The Essential Principles Behind Great Design Principles Live!

Great design principles guide your team to creating designs that delight your users. Having a set of great principles will allow your team to turn ordinary design into extraordinary design. But not everyone has great design principles. What even constitutes a great design principle? Jared dives into our latest research on what teams are doing it right and which are missing the mark.

Steve Portigal – You’ve Done All This Research… Now What?

Conducting research and gathering data are crucial parts in the process of creating great design. But once you have all of the data, what do you do with it? How do you know you’re extracting the right conclusions and not leaving anything important on the table? Steve Portigal discusses the methods of synthesis and ideation to approach this crucial next step.

SpoolCast: Steve Portigal’s Deep Dive Interviewing Tips Revisited

We tell our clients this constantly: the organizations who are most successful are the ones who are on intimate terms with how and why their customers use their product. But how? To answer that question, we invited our friend Steve Portigal to host a UIE Virtual Seminar recently on the topic of interviewing. In this podcast we revisit the topic and answer several remaining questions from his seminar.

The Art of Asking the Question

The topic of our next UIE Virtual Seminar is so important, and no one talks about it. On Thursday, January 28, Steve Portigal will deliver his talk: Deep Dive Interviewing Secrets: Making Sure You Don’t Leave Key Information Behind. (Oh, and by the way, our last event sold out, so you’ll want to Register your […]