Archive for the 'Information Architecture' topic

Driving a Multichannel Experience from a Single Message – A 2012 IA Summit Podcast with Margot Bloomstein

E pluribus unum? Better yet, out of one, create many—many channels within a multifaceted but unified experience. That’s the challenge of experience design among constrained budgets, tight timelines, and unlimited interaction expectations. Content strategy’s communication foundation, the message architecture, can help you answer that challenge.

Beyond Channels: Context Is King – A 2012 IA Summit Podcast with Emily Wengert

When smartphones and tablets first emerged, designers focused on channel differences like screen size in order to understand the basics in this new area. It’s time to set aside channel-centric planning and think of a user’s context first.

What’s Your Perception Strategy? (Why It’s NOT All About Content) – A 2012 IA Summit Podcast with Stephen P. Anderson

If we focus too much on content, we ignore what we know about how our associative brain comes to makes sense new information. Think about how many people respond before reading past the first sentence of an email, or how a magazine article doesn’t get the same reaction when displayed in HTML. Or consider how knowing the author of a publication influences your judgement of that content.

The IA Summit: Where UX Experts Emerge

Every year, I go to 40 different conferences to hunt for the smartest, best UX presentations for our own conferences and virtual seminars. The IA Summit is, by far, the conference for which I’ve discovered the most talented of our presenters over the years. It was at the IA Summit that I first saw Luke […]

Chris Risdon – Mapping the User Experience

In the current multi-device, interconnected landscape, a user can interact with your product or service from a variety of touchpoints. At each, you must address the user’s needs at a particular place and time. Those needs will be determined by where they are in the experience.

Seth Earley – SharePoint and the User Experience

SharePoint is a powerful tool, but the complexity associated with it can leave users overwhelmed. Users trying to manage content and share information through SharePoint often experience frustration. Seeing where UX fits within SharePoint isn’t always clear.

Mapping the User Experience – An August 30 UIE Virtual Seminar

On Thursday, August 30, Chris Risdon presents our next virtual seminar, Mapping the User Experience. As services become more interconnected across channels and devices—and more importantly across time and space—it’s becoming increasingly critical to find ways to gain insight about customers’ interactions with your service. Experience maps offer a framework for mapping human experiences across […]

Karen McGrane – Content Strategy for Mobile

Your content is visible practically everywhere. Content strategists need to structure content to allow for viewing on an array of devices. What does that mean for your content management system? And what do you need to build into your content to make it flexible and adaptable?

UIEtips: 8 Things You Need to Know About Taxonomy, Metadata and Information Architecture in SharePoint

In today’s UIEtips, Jeff Carr and Seth Earley discuss eight important things to keep in mind concerning taxonomy, metadata, and IA when using SharePoint. Here’s an excerpt from the article: Only after we have designed and constructed a solid foundation with respect to the organizing principles of our information can we consider how it is […]

UIEtips: 7 Frequently Asked Questions on Card Sorting

There’s nothing worse than spending considerable time on a web site searching for information just to be led down a dark hole. We’ve all experienced the frustration when you think you’re on the right path, about to reach that golden moment of insight and knowledge, only to discover that what you’re in search of can’t […]