Developing a good set of fundamentals is key to successful user experience design. But if you work for an organization that doesn’t recognize the importance of design, just possessing the skills isn’t enough. It will prove difficult for you to change the company’s culture if they view UX as this huge, disruptive endeavor. Cennydd believes that you can take a lightweight approach to introducing user experience without people realizing that you’re actually doing it.

You can’t ask people what they want. They can’t tell you. The answer is almost always narrow in focus, concerned with the here and now rather than the future. How do you get them to give you the observations you need to design what they will want? Conducting field research to actually learn about your users can lead to innovative new ideas. Steve knows that going out into the field provides real opportunities to see what the world surrounding your product is like.

A good starting point is crucial. It sets the tone for everything that comes after. All too often, projects are unsuccessful or labor through growing pains because the importance of this starting point was overlooked. When done right, the kickoff to a project will leave the team energized, inspired, and engaged. Kevin discusses that kickoff meetings are the time to identify business strategy as well as company culture. It’s also important to assess any risks associated with the project.

The introduction of CSS3 and HTML5 brought with it a host of new capabilities. With most modern browsers supporting CSS3 and HTML5, implementing them into your designs is becoming easier. Understanding the things that are now possible with these new standards can help you create better designs more efficiently and effectively than ever before. Stephanie and Greg discuss what the introduction of HTML5 and CSS3 means for designers and developers, and what can be accomplished today by putting it into practice.

Combining compelling storytelling with research data can help you craft realistic scenarios to guide your design process. Getting to know the specific needs of your users will allow you to address any potential problems they may have. As a consultant, Kim Goodwin uses her experience and expertise in working with teams to develop effective scenarios. In this podcast, Kim discusses the role that scenarios play in the design process with Jared Spool.

Incorporating CSS3 into your designs allows you to create innovative designs with less code and reliance on images. The level of compatibility with many of the browser options out there is already impressive and it continues to grow. Taking advantage of the new CSS3 features helps to shift heavier visual elements to the browser itself. Dan discusses examples and tips in this podcast.

One of the benefits of attending a live virtual seminar is that attendees get to ask our expert presenters questions during the seminar. There always seems to be more questions than we have time for so we schedule a podcast recording with the expert to address these unanswered questions. One such podcast interview was with [...]

Storytelling is a natural form of expression. We’ve all been telling stories from a very young age. Scenarios are the stories that drive design decisions. They put the design into the context of how and why the user will interact with it. Kim Goodwin uses her immense experience to outline the relationship between personas and scenarios and how to bring them into your design process.

Through the years we interviewed some awesome UX professionals and designers. Many have shared tips and techniques that shed light on new approaches and thinking in the world of design. Today’s article is based on one of those podcasts. Kate Brigham and her group at PatientsLikeMe are doing amazing work when it comes to online [...]

Prototypes help, be they paper, wireframes or PDFs, to exhibit a design idea. They allow you to communicate your idea visually and test aspects of the design. As effective as they are, they have their limitations. Nathan Curtis of EightShapes uses HTML prototypes in his team’s design process. Using HTML, they test functionality and interactions in ways that are impossible while using static PDFs.