Archive for the 'Success Stories' topic

Don’t Design For Everyone: A Lesson from Cirque de Soleil

Before Cirque de Soleil, if you thought about a circus, you thought about elephants and lions and poodles that jumped through hoops of fire. The animals were there to make the kids happy. Cirque decided to do something different: no animals. Because they chose no animals, their costs dropped tremendously. It turns out that moving, […]

UIEtips: The Magic Behind Amazon’s 2.7 Billion Dollar Question

Ratings and reviews can generate quite a lot of money. Who hasn’t asked a friend, peer, or family member their opinion on products or services, especially on something you’re about to purchase? A simple, “it did the job” or “it’s worth the money” is enough to convince most people to complete their purchase. How these […]

Designing Dashboards: The Do’s, Don’ts, and D’ohs! – Our 2/23 Virtual Seminar

Dashboards are a great idea. The problem is, many are useless. In this seminar, Hagan Rivers will show you which elements to include, how to structure them, and what to slash out of your existing dashboard that needs some UX TLC. She’ll show you a bunch of dashboards. And she’ll give you tips for helping […]

Tying Agile & UX Together

Story mapping is a way of organizing Agile user stories that communicate user experience. Agile expert Jeff Patton will show you how this technique helps you put the big picture of UX and the little pictures of Agile in one place. Users will always have an experience with your product. Story mapping will pull your UX focus into the organization’s process and ensure that experience is a great one.

UX Design when Time, Money, and Support is Limited

You’re going to want your entire team to see our next UIE Virtual Seminar on Thursday, July 21, UX Design when Time, Money, and Support is Limited with Cennydd Bowles. In this 90-minute online seminar, Cennydd will show you: Ways to tailor your UX design process to the culture of your organization How to conduct […]

SpoolCast: Design Lessons from Facebook’s 350 Million with Julie Zhuo

Julie Zhuo is the principal designer behind the Facebook Platform and Facebook Connect experiences, and has contributed to the last two major site redesigns. She sat down to chat with our Jared Spool.

The Art of Asking the Question

The topic of our next UIE Virtual Seminar is so important, and no one talks about it. On Thursday, January 28, Steve Portigal will deliver his talk: Deep Dive Interviewing Secrets: Making Sure You Don’t Leave Key Information Behind. (Oh, and by the way, our last event sold out, so you’ll want to Register your […]

Marriott Courtyard: Lobby Prototyping

Mark Hurst interviewed Brian King, VP & Global Brand Manager for Courtyard by Marriott about the new design of their hotels. It’s a great read, talking about how you revitalize a cash-cow business by creating a great experience. One of Brian’s comments jumped out at me: We took our knowledge and created, in a warehouse […]

SpoolCast: The Web as a Conversation

Ginny Redish joins us to discuss why the web should act like a telephone conversation between you and your customers.

SpoolCast: Comps vs. Code Followup

A couple of weeks ago we held a UIE Virtual Seminar with Ethan
Marcotte from Happy Cog West, a designer of beautiful websites. As
always, we had a number of excellent questions from the live
audience that we couldn’t attend to during the seminar, so Adam
Churchill got together with Ethan to record this podcast and cover a
number of those remaining questions.