Archive for the 'User Experience' topic

UIEtips: Why Lean UX?

In this week’s UIEtips, we reprint an article from Jeff Gothelf and Josh Seiden. They show us why Lean UX is important. Here’s an excerpt from the article: Lean UX is deeply collaborative and cross-functional, because we no longer have the luxury of working in isolation from the rest of the product team. We can’t continue to […]

Get 50% off When You Bring Someone to the UX Advantage Conference

Save Big on the UX Advantage Conference Register you and another for the UX Advantage Conference in Baltimore, August 18–19, and you’ll get rewarded with a half price ticket for yourself. Learn from 14 inspirational pioneers who are delivering user experience as a competitive advantage to their organizations. In live, on-stage interviews, Jared Spool and Karen McGrane […]

UI20: Save $300 When You Register by July 16

Take Advantage of the $1,475 Rate—Register by July 16 Save money and guarantee your spot in the workshops of your choice. Register for the User Interface 20 Conference, November 2–4, 2015, in Boston. But hurry because the lowest rate of $1,475 ends July 16. Your UI20 registration includes: Two daylong workshops and a day of featured talks from […]

UIETips: Making Companies Competitive by Expanding Design’s Role

In this week’s article, I explore the positive effects of expanding design awareness in organizations. Here’s an excerpt from the article: In the last few years, companies like GE, Fidelity, Marriott, MasterCard, IBM, Paypal, Nasdaq, and Capital One have realized they can gain a competitive advantage by producing better downstream user experiences. They’re driving change in […]

Bruce McCarthy – UX and Product Roadmaps

Product Managers are responsible for the success of a product. As we’ve seen, UX is not misaligned with business goals, in fact it helps achieve those goals. If UX has become a necessity in terms of a driver of business, product managers need to adapt to it. Those who have a respect and understanding for the value of UX, and incorporate it into their product strategies, can better serve their users and customers, as well as the business.

UIETips: Hire UX Experts or Give Your Team Their Own UX Skills?

In this week’s UIEtips, we reprint the article Hiring UX experts versus giving your team their own UX skills. In the article, I explain why you should be transitioning from a single UX expert to a UX-aware team. Here’s an excerpt: UX is a complex field because there are lots of complexities: accessibility, mobile design, working […]

Announcing The UI20 Workshop Leaders And Topics

Strengthen Your UX Skills with These 8 Daylong Workshops At the User Interface 20 Conference in Boston, November 2–4, you’ll learn to master expert-level UX tools and skills that you can immediately put to work. Our 8 superstar workshop leaders have experimented with new ways of thinking and collaborating—and they’re going to teach you what […]

A UX Advantage Podcast with Jared Spool: Gaining Executive Support

Organizational change must be top down and bottom up. How do UX and design leaders influence the way executives make product and technology decisions? What defines true support as opposed to just lip service to a great experience?

A UX Advantage podcast with Jared Spool: Role of Outsiders

Does moving to a design-infused culture mean that outside agency support is no longer valuable? What need does an outside viewpoint fill for design-led organizations? Or are agencies shifting to being an acqui-hire talent pool?

A UX Advantage podcast with Jared Spool: Global UX

Global organizations can no longer project their corporate views of a customer experience upon a multitude of cultures. How do you embed the nuances and subtleties of each culture into a familiar experience regardless of where you are in the world?