Archive for the 'User Experience' topic

Shifting to Disposable Personas

“We tried creating personas and it was hard. It took us months and they never got traction. Eventually we abandoned the project.” I’ve heard this dozens of times from design team managers. They all embarked on these big persona projects, often with energy and excitement, only to find that energy dissipate and the project lose […]

UIE Book Corner: Margot Bloomstein’s “Content Strategy at Work”

Here at UIE we’ve amassed quite a library, and we’re adding to it all the time. One of the more recent additions is Margot Bloomstein’s book Content Strategy at Work. The subtitle of Margot’s book is “Real-World Stories to Strengthen Every Interactive Project” and in keeping with that idea, it is chock full of case studies and practical examples. Adam Churchill catches up with Margot to discuss her book in this podcast.

Jared Spool – Mobile & UX: Inside the Eye of the Perfect Storm Live!

The world of web application design is expanding at a rapid rate. We’re now expected to design great experiences across a huge variety of platforms, from small screens to large displays. The flood of iPad applications and successful online businesses are showing our executives that design matters.

UIEtips: Starting Your User Research

In this week’s UIEtips, we look back at a past article where I discuss several different user research strategies and the profound impact they can have on your products. Here’s an excerpt from the article: “Damn, I wish we’d done this a year ago.” That’s what I hear right after I’ve started a team on […]

Stephanie Hay – Building Trust with Your Users through Messaging and Copy

Ever wonder how many “World’s Best Coffee” signs exist in the world? The world is a big place, so that claim may or may not be entirely accurate. These days, with social media being so prevalent, it’s important that your messaging is truthful and that your product or service delivers on those promises. Otherwise you run the risk of losing the trust of your customer base, and scaring away potential users.

Kristina Halvorson – A Content Strategy Roadmap

A beautiful design means little if it’s not useful. Content is the key to making it useful. From the outset of the design process, you must consider the content for the site. Members of the design and development teams should work along side the content strategist to ensure the right content is delivered with the right message.

Luke Wroblewski – Organizing Mobile Web Experiences

The proliferation of mobile devices has made it necessary to rethink your web experiences. The mobile phone and tablet, along with retina displays, have substantially changed how a user experiences your design. Responsive web design has emerged as a solution in some cases, but even though connection speeds on mobile networks are increasing, performance remains an issue.

Jason Cranford Teague – Prototyping a Responsive Design

With the emergence of techniques like responsive web design, many of the traditional prototyping methods become difficult to employ. Sketches and wireframes have in some cases given way to HTML and CSS prototyping so that users and clients can experience a richer, more complete interaction.

Derek Featherstone – Accessibility as a Design Tool

Accessibility is important, but somewhere along the way it got an undeserved reputation for being ugly, costly, and driven only by technical-compliance requirements. Making it an integral part of your design early creates something that is beautiful, inexpensive, and user-experience-driven. When someone with a disability comes across usability issues in your design, they’re likely to be amplified. Something of minor inconvenience for a user could be a significant roadblock to another using assistive technology.

Karen McGrane – Adapting Your Content for Mobile

As more web capable devices hit the market, designers need to consider where and how their designs will be seen. Unfortunately, the same consideration isn’t always made when it comes to content. With design changing so much in a multichannel environment, content must be structured independent of how it will eventually look.