Sorry you missed us in Atlanta! But there's still time to see us in other Roadshow cities.

UIE Roadshow Atlanta

Jared M. Spool and Christine Perfetti return with UIE's most popular program!

Here is your opportunity to learn the design and usability strategies used by today’s most successful web sites. Jared M. Spool and Christine Perfetti—two of the world’s most knowledgeable web usability experts—will share the design foundations you need to solve your biggest challenges. All of this at an affordable price!

No one has watched as many people use as many web sites as our researchers at User Interface Engineering. Using our in-depth findings, we’ve discovered incredible secrets showing how the best sites continually create designs that get users to their desired content. Now, we're going to reveal those secrets to you.

In this in-depth program, Christine Perfetti and Jared M. Spool will share the results of years of research examining how the best sites navigate users to their content. In just one day, you'll see the techniques behind successful designs including Lands' End, A.G. Edwards, Staples.com, the Bureau of Labor and Statistics, CNN.com, and the BBC.

You'll come away with the practical insights that will change your perspectives on web design forever. You will learn about:

The "Scent of Information." A lack of scent in a site’s design explains why users consistently fail to find their desired content. If you haven't been designing your site to have good scent, everything you're doing could be at great risk. You’ll learn the key secrets for ensuring every page on your site has the scent it needs.
The 5 Types of Navigation Pages on Web Sites. The designers of the successful sites know the secrets to each type of page and use that to their advantage. They know that, as users traverse through a web site and encounter different types of pages, they need each type to fulfill its own special requirements. You’ll learn the secret requirements for each type of page a user can encounter.
3 Ways to Predict Where Users Are Failing. Our research has uncovered three primary indicators that you can use to pinpoint when users are having trouble achieving their desired goals. We’ll show you how to spot these predictors and what you can do to eliminate them.
UIE's Usability Toolbox. Christine and Jared will share the groundbreaking techniques User Interface Engineering's top researchers leverage to uncover user needs, including 5-second usability tests, inherent value tests, surrogate tests, focus groups, surveys, web log analysis, and field studies.
Best Techniques for Getting Teams Onboard. Usability testing, field studies, and other techniques produce massive amounts of information that a design team needs to make the right decisions. UIE’s research shows that many teams have tried style guides, templates, and design guidelines, but have rarely achieved their objective of creating uniform designs. You'll learn the common failure points of these techniques and explore new techniques that are gaining good traction: design pattern libraries and personas.

Read the program description.

UIE Featured Presenters

If you've never had the chance to hear Jared M. Spool and Christine Perfetti present, you don't want to miss this one. They have a way of taking detailed, sophisticated information and present it with an understandable and delightful manner that is unmatched. You'll laugh and learn, which will guarantee you'll get the most of out of these two, fabulous events.

Jared M. Spool Jared Spool
Founding Principal, UIE

Christine Perfetti
Director, Client Instruction,
UIE

Pricing & Deadlines—Atlanta

Sorry you've missed us in Atlanta. But there's still time to see us at other Roadshow Cities.

Questions or comments? Please send e-mail to roadshow@uie.com.