Thursday, October 12, 2006
Workshop, 10:30 a.m. – 6:30 p.m.

Eric Schaffer

UI11 Master Workshop: Assessing Your Usability Skills

Rolf Molich, Dialog Design

Are you a designer or usability professional who has successfully conducted 5 or more professional usability evaluations? Are you eager to improve your skills even further through thoughtful discussions with other experts? To help improve your usability evaluation skills, we've invited Rolf Molich, an expert usability professional, to lead the UI11 Master Workshop. 

Since 1998, Rolf has uncovered groundbreaking usability testing practices in his Comparative Usability Evaluation (CUE) studies. In his research, Rolf asks usability practitioners to evaluate the same design using their standard usability practices and assesses the different results.

At UI11, you can have the opportunity to hear the latest results from Rolf's CUE study. Each usability team will independently test the same interface. During the day, Rolf will compare and evaluate each team's work from user screening through task design to testing and reporting.

What You'll Learn:

You'll come away from the UI11 Master Workshop with the necessary tools and techniques to substantially improve your usability practices. Rolf Molich will analyze and compare the findings and methods of more than a dozen usability teams and present an informative and provocative summary of the usability evaluation results. During the course of the day, attendees will discuss:

  • Usability Evaluation Methods. Rolf will share the similarities and differences between the evaluation methods used by each usability team. Are some methods better than others? What does better mean?
  • Scenario design techniques. You will compare and discuss the advantages of the various approaches. Are some test scenarios more effective?
  • Usability Test Results Reports. Do the different teams find similar results? If not, why? Do the reports efficiently communicate the usability problems?
  • Recommendations. After reviewing each team's recommendations, what are the pros and cons of including recommendations? What makes a recommendation useful and usable?
  • Return on investment. How did the trade-offs made by each team affect the results? Were resources used effectively? What was the ROI for these tests? How do you measure the quality of the results? Do quality and expenses correlate?

Would you Like Your Usability Practices Evaluated by Rolf Molich? Become a Study Participant in CUE-6.

At UI11, a limited number of usability professionals will have the opportunity to participate in Rolf's latest CUE study. As a Comparative Usability Evaluation (CUE) participant, you'll have the opportunity to assess your usability practices against your peers, in an apples-to-apples comparison.

This year, we've signed up Enterprise Rent-A-Car, the world's largest car rental agency, to let us evaluate their site. Everyone participating in the CUE will conduct reviews or usability tests, whatever they would normally do, on the production Enterprise site.

We'll then compare each CUE participant's results against everyone else's, seeing which methods were most effective at uncovering issues in the site's design. Because you're in the workshop, you'll see how each CUE team did and learn from their strengths and weaknesses.

You'll have until September 25th to evaluate the site and turn in your findings. You can spend as little or as much time as you want evaluating the site and documenting your findings.

At the workshop, you'll get feedback on your report from the design team at Enterprise, a critique of your practices from renowned usability expert Rolf Molich, and a side-by-side comparison of how your methods stand up to your peers. What better way is there to hone those skills we've based our careers on?

How to Sign Up to Be a Study Participant: On the conference Registration page, you will be asked if would like to be a participant in the study. On the Registration form, please specify that you would like Rolf Molich to assess your usability evaluation.