UIE Virtual Seminar Presentation (How does this work?)

Scent—UX Fast Track

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So you want your team to learn more about Jared Spool's concept of Scent?
Get lifetime access to ANY or ALL 3 of Jared Spool's Virtual Seminars on this very topic.

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The users coming to your site all have one thing in common: their animal instinct. When a user wants to find something on your site, they are on the hunt. Just like a fox in a forest, they’ll be most successful when they pick up a strong scent.

Does your site’s content have the strongest scent it can? Does your site’s design enhance your information’s scent or obscure it? If you don’t know how the scent of information affects your users, chances are your site prevents them from finding the content they need.

We put together 3 of our recorded virtual seminars with a focus on our latest research involving scent. Purchase the seminars individually, or get all three! These seminars are a valuable resource if you're just starting out in web design and a great refresher for seasoned designers. The seminars are set up for you to watch whenever you like, wherever you like, as often as you like. Share them with everyone in your organization. Purchase all 3 together for just $399! You'll get lifetime access for your organization to any you purchase!

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The Scent of Information: Getting Users to Their Content

In User Interface Engineering's research, we've uncovered that users know when they are on the right track to finding their content—they follow the Scent of Information. With the right scent, we’ve seen users confidently work their way through web sites to find what they’re seeking. If you don’t know how the scent of information affects your users, chances are your site prevents them from finding your most important content. By understanding how users pick up and keep the scent, you can design more usable web sites. This seminar includes:

• An Introduction to Scent
• Design Factors that Block Scent
• The Problem with Navigation Panels
• Longer is Better
• The Scent of Graphics

The Scent of a Web Page: The Five Types of Navigation Pages

Jared shows how designers control whether users find their site’s content or not. As users traverse through a web site, UIE’s latest research shows they encounter five different types of navigation pages. The designers of today’s most successful sites, such as Lands’ End, the Bureau of Labor and Statistics, CNN, and the BBC, understand these different types of web pages and make design choices based on each page’s specific purpose. This seminar includes:

• The Home Page
• Content Pages
• Gallery Pages
• Department Pages
• Store Pages

Galleries: The Hardest Working Pages on Your Site

In this seminar, we take a detailed look at your site's most critical page: the gallery. Galleries are the most used navigational element on any web site and many sites have hundreds of them. And yet, they are often the most difficult pages to design well.

Want to purchase all 3 together for just $399?

We'll immediately deliver the links you need right to your inbox!

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Why A UX Fast Track?

You may already be familiar with our continually growing UIE User Experience Training Library. Since 2006, the UIE Virtual Seminars—User Interface Engineering's series of online seminars—have brought top talent to you, to teach you the field's latest skills and best practices. In the comfort of your office, you and your team get to hear perspectives and insights of thought leaders from the world of user experience design.

The UX Fast Track is an easy way for you to focus on improving or refreshing the skills UX designers use. We're grouping recorded seminars of specific experience design-related topics for you in a curriculum-style format. With each seminar you choose to purchase, you'll get lifetime access. Anyone in your organization can access them whenever they like, as often as they like.

There are over 50 recorded seminars to choose from, covering topics from user research practices, design process and strategy, information architecture and visual design.

In our UX Fast Tracks, we're grouping seminars for you in a curriculum-style format.

Each seminar will provide your team with countless takeaways to immediately make their visual design better. Buy them all and you're providing your team lifetime access to a package of some of the most current thinking about visual design.

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