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Visual Design Essentials for Non-Designers

Dan Rubin

Dan Rubin

Webgraph

Length: 90 minutes

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Learn the simple steps you can master to create great visual designs. Recognize common design mistakes and understand effective ways to make your site look good, whether you're a natural artist or not.


We've all been thrown into situations where we have no idea how or where to begin. For anyone responsible for their site's design, or even those who want to make a difference but don't know how, the process can be daunting. Even the term "web design" implies knowledge and understanding of something visual, creative, even artistic ability.

What You’ll Learn

  • Checkmark How to use margins, spacing and other simple layout tips
  • Checkmark Common mistakes in web typography and how to fix them
  • Checkmark Why it's important to design for your content
  • Checkmark How to recognize and avoid common problems, and conduct a design critique with your team

Thankfully, the skills you need to discover and fix many of the most common design problems do not require that you have an art degree or to be a finalist on Project Runway. Dan Rubin will show you the simple steps you can master to create great visual designs. He'll teach you how to recognize common design mistakes and effective ways to make your site look good, whether you're a natural artist or not.

It’s hard, when looking at a web page, to know that something just isn’t right, but not know what to do. Is it the color? Is it the layout? Maybe the fonts aren’t working? Sign up for this seminar and make strides towards a visual look that matches your great ideas.

Good visual design isn’t rocket science. It isn’t black magic. Like many things, good visual design is made of skills that anyone can learn. And with practice, you can become pretty good at spotting, fixing, and creating your own high-quality pages.




Why Dan Rubin?

To learn the essentials of visual design, you need a good instructor. That’s where Dan Rubin comes in. He’s one of the web’s rising stars, responsible for many great web site designs. Moreover, he’s a great teacher. He’s got a fun, easy way for anyone to learn the nuts and bolts of graphic presentation.

UI14 Attendees who saw this talk said:

    Very practical with interesting and useful exercises.
    By adhering to basic principles of good designs you'll be assured of succeeding in solving problems.
    (Dan is) very knowledgeable and presented (the topic) in a simple way.
    This is one of the best seminars I've attended.

Dan is a highly accomplished user interface designer and usability consultant, with over ten years of experience as a leader in the fields of web standards and usability, specifically focusing on the use of (X)HTML and CSS to streamline development and improve accessibility.

His passion for all things creative and artistic isn't a solely selfish endeavor either. You'll frequently find him waxing educational about a cappella jazz and barbershop harmony, interface design, usability, web standards, typography, and graphic design in general.


Purchase Recording $149

Get Lifetime Access
for your entire
organization!


Our team has attended almost all of your seminars. Often the topic of the seminar relates to a current design challenge for us.

Allison B.

Additional Resources
On This Topic
Seminar: Essentials of Effective Visual Design
Seminar: Effective Use of Icons & Images

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