Preparing to Launch – UIE Web App Masters Tour

Jared Spool

January 4th, 2010

This is exciting. We’re putting the finishing touches on our upcoming UIE Web App Masters Tour. An event this momentous takes months to make happen. And now, we’re just days away from having every detail lined up.

Here’s the facts:

We’re going to 4 cities between March and July, 2010: San Diego, Minneapolis, Philadelphia, and Seattle. We love these cities for the vibrant tech communities.

We’ve put together a team of leading designers of today’s top web-based applications. We call them the Masters. In each city, we’ll have them unleash two days of inspiring presentations. These folks are the best in the business and we’re thrilled you’ll get the chance to learn first-hand from their experience.

Who are the Masters?

I can tell you about two of them today:

Doug Bowman

Doug Bowman

What do Google, Wired, Blogger, Capgemini, Mighty Goods, and Adaptive Path all have in common? They’ve all seen the fine work of Doug Bowman, one of the most influential designers on the web. Now, Doug is the Creative Director of Twitter, where he’s helping change the world, one hundred and forty characters at a time. Doug will be sharing his design experiences at the San Diego and Seattle tour locations.

Stephen Anderson

Stephen P. Andersen

Stephen gave a mind-blowing presentation at the 2009 IA Summit. He discussed how the basics behind game mechanics can help users become more engaged in other types of applications. The minute I walked out of his talk, I knew we had to have him at one of our events. His writing at, his presentations, and his work for clients, such as Nokia, Frito-Lay, Sabre Travel Network, and Chesapeake Energy all demonstrate the new insights he brings to application design. We’re thrilled that he’ll be presenting his thoughts in all four cities.

By the way, I’ll be opening and closing each of the events, so you’ll have a chance to hear from me, in addition to Doug, Stephen, and the other presenters we’re lining up.

We’re putting everything about the event at Stay tuned for more news…

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