UIEtips: Mobile Design – Content and the Great Web-based vs. Native Debate

Jared Spool

January 10th, 2012

“Thinking mobile” goes beyond scaling down an existing app to fit a smaller screen or making decisions about what content to include. The ability of an app to delight its users is largely dependent on the context in which it is being used. People are using their devices seemingly everywhere to do almost everything these days. So there’s much more than just aesthetics to consider.

Back in March 2011, Josh Clark presented a virtual seminar on mobile design where he discussed the importance of designing tapworthy mobile apps. In this article, we look at two of the questions addressed in the podcast follow up: Should content on mobile website differ from their big screen counterparts, and Josh’s opinion on native web apps versus mobile web apps. The follow up podcast covered even more material so you may want to give it a listen or read the transcript.

Read the article: Mobile Design- Content and the great Web-based vs. Native Debate

Josh’s virtual seminar on Designing Tapworthy Mobile Apps (which you can view a recording of) was so well received, we asked him to do another one. This Thursday, January 12, Josh is presenting Button Are a Hack, The New Rules of Designing for Touch. Learn more about this seminar.

One Response to “UIEtips: Mobile Design – Content and the Great Web-based vs. Native Debate”

  1. Mobile Design: Content and the Great Web-based vs. Native Debate | Wood Street News & Blog Says:

    […] Do you create content that is different for your mobile sites? What about apps? Share your thoughts with us on the Brainsparks blog. […]

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