UIEtips: Why Visualization

Jared Spool

January 23rd, 2012

There’s definitely an advantage to having your users understand data and messages through a picture versus reading a series of sentences. Information visualization, when done right, can have a greater impact.

In many ways, data visualization will take a message and make it more succinct. A good visualization can simplify the most complicated data, and often provide an interactive component with the user that a string of words can’t accomplish. The right data visualization will save the user time and provide a better experience.

In today’s UIEtips, Noah Iliinsky explores what makes data visualization so interesting. You might be surprised that biology has something to do with it.

Read the article, Why Visualization.

If you’re looking to tell a story through visualization, you’ll want to join us for Noah’s upcoming UIE Virtual Seminar on Thursday, February 2. Noah will show you how to choose an appropriate story for visualization then how to tell it. Learn more about his seminar.

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