August 3rd, 2016
This week, we present an article written by Nathan Curtis encouraging designers and product managers to think of their design systems as the first step to delivering actual business value.
Here’s an excerpt from the article:
Focusing on style guide delivery as the climax is the wrong story to tell. A system isn’t a project with an end, it’s the origin story of a living and evolving product that’ll serve other products.
Thinking as a product changes perspective: it’s now not about us, it’s about serving our customers. How do we do that? Applying well-established approaches for product management and product marketing is a great start. Once recognized, a system team can adopt familiar and predictable tools and terminology to help them succeed.
Read the article: A Design System isn’t a Project. It’s a Product, Serving Products.
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