What is Good Product Strategy?

Jared Spool

March 2nd, 2018

In this week’s article Melissa Perri talks about good product strategy.

Here’s an excerpt from the article:

Product Strategy is a system of achievable goals and visions that work together to align the team around desirable outcomes for both the business and your customers.

Product Strategy emerges from experimentation towards a goal. Initiatives around features, products, and platforms are proven this way. Those KPIs, OKRs, and other metrics you are setting for your teams are part of the Product Strategy. But, they cannot create a successful strategy on their own.

Read the article: What is Good Product Strategy?

What do you think makes a product strategy successful? Share with us below.

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