Archive for the 'Design Decisions' topic

UIE Article: Designing without a Designer

In today’s article, I discuss how designers can benefit your team in more ways than just delivering a design. Here’s an excerpt from the article: Those folks who learn how to do a good enough job have become consciously competent. They can make good results happen most of the time, though they often don’t know […]

Stop the Feature-Checklist War with Your Products

Engaging in user research can tell you how your customers use your product but more importantly why they use it a particular way. If the users of your product are requesting what seems to be a simple fix, such as moving a button, perhaps there are greater underlying reasons. So rather than just accepting the request […]

How Are You Getting Your Team on the Same Page?

While developing the topics and workshop leaders for this year’s User Interface 20 Conference in Boston, November 2–4, I realized that a general theme was emerging—getting everyone on the same page about your designs. Here’s how each workshop at UI20 contributes to this theme: Marc Stickdorn’s workshop on Service Design: Creating Delightful Cross-Channel Experiences is about […]

Aligning Your Team with Design Systems and Style Guides

Nathan Curtis, co-founder of EightShapes, has worked with component libraries and style guides for years. He says that when you’re thinking about all the platforms that comprise the totality of an experience, these patterns (such as a sign-in form, or elements like buttons) need to be more broadly applicable. It’s one thing to create the […]

Using Journey Maps to Visualize the Path a Customer Takes

Communication is at the heart of service design and Marc Stickdorn knows the core of it is getting everyone on the same page. He says that the importance of this lies in the fact that customer experiences sometimes aren’t tangible—a user or customer could be experiencing an internal event. It’s important to understand how different […]

It All Comes down to Aligning Your Organization

If you don’t understand how users are interacting with your product or service, you don’t know what to design for. But how, as a team, do you come to that understanding? Telling the story of a user’s journey highlights areas where you’re right on point and where you’re missing the mark. And it’s a great […]

Help Designers and Developers Learn to Understand Each Other

The notion of being a “designer who can code” has been a prevalent topic in recent years. One of the greatest benefits of using CSS is speaking the same language as your developers. Having this common language aids in creating a more collaborative feel to conversations with developers versus dictating to them what to do. Being […]

Nathan Curtis – Building Scalable Design Systems and Style Guides

The expansion of the web past a desktop-based world into more of a multi-device ecosystem has caused organizations to re-evaluate almost everything they do. Style guides have had to grow to accommodate this new reality of multiple screens sizes and resolutions. When you start incorporating the multitude of products across devices and all the people working on them, organizations are forced to think more “systematically.”

Practical Empathy for Powerful Decision Making – Indi Young’s July 16 Virtual Seminar

When navigating obstacles, we often turn to well-established solutions and get stuck churning in that problem space. We become cyclical and self-referential. Involving others and developing empathy can bring fresh input, perspective, and ideas. In Practical Empathy for Powerful Decision Making, Indi Young teaches you the different types of empathy, how to develop it, and some tips […]

A UX Advantage podcast with Jared Spool: Global UX

Global organizations can no longer project their corporate views of a customer experience upon a multitude of cultures. How do you embed the nuances and subtleties of each culture into a familiar experience regardless of where you are in the world?