Archive for the 'Design Decisions' topic

UXImmersion: Interactions – Get Exposed To The Newest Interaction Design Practices.

Interaction design has never been more important. New practices and techniques meet theory and expertise at the UX Immersion: Interactions conference in San Diego, CA, April 18–20, 2016. Move beyond inspiration and immerse yourself. Six industry leaders teach master-grade workshops on groundbreaking interaction design skills you won’t find anywhere else plus a keynote from me. […]

UIE Article: Goal Challenges and Tool Challenges

In today’s article, I discuss how to design for two types of challenges.  If users are distracted by controlling the interface, they can’t pay attention to the thing they came to do. Here’s an excerpt from the article: Two Dots’ designers also needed to put in tools to control the play of the game, such as changing levels, […]

UIE Article: For an Edge Condition, Seeing the Problem is a Problem

In today’s article, I discuss how to design a great experience even while troubleshooting.  We must design for the solution, not the problem. Here’s an excerpt from the article: If they understood the situation, they could interview the mechanics, pilots, gate agents, and operations personnel after the fact. However, that presents its own problems. It’s […]

UIE Article: Designing without a Designer

In today’s article, I discuss how designers can benefit your team in more ways than just delivering a design. Here’s an excerpt from the article: Those folks who learn how to do a good enough job have become consciously competent. They can make good results happen most of the time, though they often don’t know […]

Stop the Feature-Checklist War with Your Products

Engaging in user research can tell you how your customers use your product but more importantly why they use it a particular way. If the users of your product are requesting what seems to be a simple fix, such as moving a button, perhaps there are greater underlying reasons. So rather than just accepting the request […]

How Are You Getting Your Team on the Same Page?

While developing the topics and workshop leaders for this year’s User Interface 20 Conference in Boston, November 2–4, I realized that a general theme was emerging—getting everyone on the same page about your designs. Here’s how each workshop at UI20 contributes to this theme: Marc Stickdorn’s workshop on Service Design: Creating Delightful Cross-Channel Experiences is about […]

Aligning Your Team with Design Systems and Style Guides

Nathan Curtis, co-founder of EightShapes, has worked with component libraries and style guides for years. He says that when you’re thinking about all the platforms that comprise the totality of an experience, these patterns (such as a sign-in form, or elements like buttons) need to be more broadly applicable. It’s one thing to create the […]

Using Journey Maps to Visualize the Path a Customer Takes

Communication is at the heart of service design and Marc Stickdorn knows the core of it is getting everyone on the same page. He says that the importance of this lies in the fact that customer experiences sometimes aren’t tangible—a user or customer could be experiencing an internal event. It’s important to understand how different […]

It All Comes down to Aligning Your Organization

If you don’t understand how users are interacting with your product or service, you don’t know what to design for. But how, as a team, do you come to that understanding? Telling the story of a user’s journey highlights areas where you’re right on point and where you’re missing the mark. And it’s a great […]

Help Designers and Developers Learn to Understand Each Other

The notion of being a “designer who can code” has been a prevalent topic in recent years. One of the greatest benefits of using CSS is speaking the same language as your developers. Having this common language aids in creating a more collaborative feel to conversations with developers versus dictating to them what to do. Being […]