Archive for the 'Design Strategy' topic

Replacing “Requirements Gathering” with Something That Works

In this week’s article, I discuss the process of gathering requirements to inform the project’s design. Here’s an excerpt from the article: You’ve seen the box on the project schedule a hundred times. It always has the same label: “Gather Requirements”. And it’s always remarkably short — scheduled for just a day or two (or […]

Spirits, Claws, and Analytics — A study in superstition and science

The innate problem with analytics packages is they tell you if something is happening but not why. With the sheer number of numbers that you can look it, it can be hard to determine if something is even important. If it’s tracked, it must be important, right?

Much like superstition, something that is believed to be an important metric may not apply to the reality of your product or service’s experience. Understanding the behavior of your users, introducing some science, is what leads to greater context and insight.

Attaining a Collaborative Shared Understanding

In this week’s article I recap the two types of shared understanding and which of them is more likely to produce a successful design. Here’s an excerpt from the article: As we study what makes design teams successful, shared understanding keeps bubbling up to the top of our list. Teams that attain a shared understanding are […]

How to Innovate Right Now

In this week’s article Scott Berkun gives us the secrets on how to become an innovator. Here’s an excerpt from the article: The biggest secret of innovation is that anyone can do it. The reason is simple: It’s just not that hard. Look up the word “innovate” in any dictionary and see what it actually means, instead […]

Gain the Confidence You Need to Deliver Fantastic Solutions.

Designing the Right Things and Designing the Things Right at UX Immersion: Interactions. Move beyond inspiration and immerse yourself. Here are just two of the six industry leaders teaching master-grade workshops on groundbreaking interaction design skills you won’t find anywhere else. Enterprise Apps: To Boldly Simplify Where Nobody Has Simplified Before Hagan Rivers Learn the common design patterns […]

You Need to Manage Digital Projects for Outcomes, Not Outputs

In this week’s article Josh Seiden and Jeff Gothelf tell us about an effective strategy for defining when a project is finished. Here’s an excerpt from the article: When is a project finished? For most of us, it seems pretty simple: when we ship the product or launch the service. But we need to take a step […]

Differentiating with Design

In this week’s article we reprint an excerpt from Poornima Vijayashanker’s book “How to Transform Ideas into Software Products” on using design to create product differentiation. Here’s an excerpt from the article: We know the impact design has on a user’s experience and a product’s adoption. But many product designers don’t realize that design can also be […]

UIE Article: A Design System isn’t a Project. It’s a Product, Serving Products.

This week, we present an article written by Nathan Curtis encouraging designers and product managers to think of their design systems as the first step to delivering actual business value. Here’s an excerpt from the article: Focusing on style guide delivery as the climax is the wrong story to tell. A system isn’t a project […]

UIE Article: Embracing the Medium

In this week’s article, we revisit the challenge of designing for web vs print.  Richard Rutter thinks we should embrace the fluidity of the medium. Here’s an excerpt from the article Where a print designer is all powerful, dictating every aspect of the reading experience, the web designer must know to relinquish control into the […]

Amy Jo Kim – Turbocharge Your Product Design with Game Thinking Live!

You’ve got a groundbreakingly innovative product idea, and you’ve assembled a crack team of designers. You know exactly what you want to do, but you’re unsure of how to do it. Without a framework to drive your product development, it’s Game Over.