Archive for the 'Experience Design' topic

The Hawaii Missile Alert Culprit: Poorly Chosen File Names

In this week’s article I discuss how poorly chosen file names led to an actual emergency alert text being sent out in place of a test. Here’s an excerpt from the article: Saturday morning, January 13, 2018 at 8:09am Hawaii time, a staff member of the Hawaii Emergency Management Agency’s (HIEMA) State Warning Point office […]

Use Microinteractions to Improve Your Design

Complexity is a subjective thing. What one finds simple, another may find confounding. Teams struggle with satisfying growing feature requirements from stakeholders, user groups, edge cases, and managing the user experience across unique interactions, microinteractions, and transitions. While we can’t please everyone, we can identify and avoid those elements that clutter and complicate our products. Experiences that […]

Small Things Have Big Consequences

Microinteractions are tiny, task-based interactions that you barely notice when they perform well—and we’ve grown accustomed to expecting them to perform well. They are kind of like a bit of grease the keeps the flow of movement through an experience fluid and carefree. Muting your phone, updating a preference, uploading a file, connecting devices, receiving […]

Visualize the user experience across all touch points

Teams get caught up in process. It happens. We all have work to do, and we are all fine-tuning how we do it. Without a process for examining the experiences we create, we move further away from understanding how users actually engage with our products, and where the experience falls short. Diagrams and visual artifacts collect […]

Explore the User Journey Across All Channels

The larger the business, the more likely it is that departments work independent of one another, even when their goals are aligned. When we engage with our peers and clients across department silos in strategic conversations, it can be a challenge to get everyone on the same page, to say the least. Experience maps are visualizations, […]

Winning a User Experience Debate

This week’s article is an excerpt from Undercover User Experience Design, a book by Cennydd Bowles and James Box. In it, Cennydd outlines his advice for winning a UX debate and explains what to do when you disagree with the feedback you receive on your design. We love this book, and think this excerpt is […]

Getting a Clue: Journey Mapping and the Rashomon Effect

We often talk in terms of silos in organizations, where information isn’t readily shared and communication leaves something to be desired. Another way to think of a team who is heads- down working on the overall journey is to imagine swim lanes. Each department is so focused on their own part of the experience that they might not be fully aware of each step a user has to go through to complete the journey.

Sticky Situations and Unexpected Solutions — Lean UX Outside the Lab

Sometimes, the world of user experience design requires creative solutions. There are numerous methodologies and an even greater number of myths about where and when they are supposed to be used. Lean UX is one such process that is associated mostly with startups and very early stage projects.

But what if you were to apply Lean UX to an existing site? And what if that site was a multinational industry-leader with millions of users?

What is Good Product Strategy?

This week’s article is on the topic of product strategy by Melissa Perri, where she discusses how product initiatives can solve your customer’s problems and reach your business objectives. Here’s an excerpt from the article: Most companies fall into the trap of thinking about Product Strategy as a plan to build certain features and capabilities. […]

Building Products with Story

In this week’s article Donna Lichaw discusses how story can be thought of as a tool to enhance experience. Here’s an excerpt from the article: What’s great about story and its underlying structure is that it provides you with a framework—a formula, if you will—for turning your customers into heroes. Plot points, high points, and all. […]