Archive for the 'Lean UX' topic

A Proven Method For Showing The Value Of Good UX

In this week’s article I share a four step process for how organizations can translate costs from a poor UX design into a vision for making a great product or service. Here are excerpts from the article: Organizations that aren’t fixated on creating great user experiences are usually saddled with poor user experiences. A great user […]

Transform What You Build And How You Build It.

Move beyond inspiration and immerse yourself at the UX Immersion: Interactions conference. Here are just two of the six industry leaders teaching master-grade workshops on groundbreaking interaction design skills you won’t find anywhere else. Measure What Matters: Crafting UX Success Metrics Kate Rutter Explore the world of measures, metrics, and key performance indicators. Create actionable, […]

Shh! Don’t Tell Them There’s No Magic In Design Thinking

In this week’s article I let you in on a secret concerning design thinking. Here’s an excerpt from the article: It wasn’t hard to find people excited about Design Thinking. They were popping up in lots of organizations. Yet, when I asked them what they thought it meant, their answer puzzled me. They told me it […]

Lean UX and Measuring What Matters

Designing the Right Things and Designing the Things Right at UX Immersion: Interactions. Move beyond inspiration and immerse yourself. Here are just two of the six industry leaders teaching master-grade workshops on groundbreaking interaction design skills you won’t find anywhere else. Lean UX: Agility Through Cross-functional Collaboration Jeff Gothelf Discover and build what your customers really want and need. […]

How Are You Getting Your Team on the Same Page?

While developing the topics and workshop leaders for this year’s User Interface 20 Conference in Boston, November 2–4, I realized that a general theme was emerging—getting everyone on the same page about your designs. Here’s how each workshop at UI20 contributes to this theme: Marc Stickdorn’s workshop on Service Design: Creating Delightful Cross-Channel Experiences is about […]

What’s the Minimum Viable Product to Design for Success?

Lean UX focuses on research and the minimum viable product. Getting your product in front of customers early in the process lets you test any hypotheses you have about both the product and your customer base. Uncovering misconceptions up front allows you to iterate and pivot to arrive not just at the best design, but […]

Jeff Gothelf – Discover What Customers Really Want with Lean UX

When some people hear the term Lean UX, they dismiss it as simply a nouveau buzzword. There can be some confusion as to its relationship to Agile, both the methodology and the adjective. Some of the biggest resistance came from the idea that Lean UX was shortcutting and lazily undoing much of the groundwork to get organizations to buy into the value of UX. But as waterfall development increasingly becomes “the old way” of doing things, teams are operating in more agile, or Lean, ways.

UIEtips: Why Lean UX?

In this week’s UIEtips, we reprint an article from Jeff Gothelf and Josh Seiden. They show us why Lean UX is important. Here’s an excerpt from the article: Lean UX is deeply collaborative and cross-functional, because we no longer have the luxury of working in isolation from the rest of the product team. We can’t continue to […]

Crucial Topics That Firms Must Tackle to Get the UX Advantage

The power of a well-designed experience can generate millions in profits. Large companies are starting to put UX in the forefront of their organization which gives them a distinct competitive advantage. The UX Advantage Conference is a series of interviews with 14 design leaders covering how they instill UX within their corporate DNA. In this […]

Josh Seiden – Lean UX for Enterprise

With the widespread adoption of Agile development methods, Lean UX has grown in popularity in the user experience world. It’s built around small, collaborative, cross-functional teams and is an extremely useful approach for startups and smaller teams. However, challenges arise when trying to adapt it to a larger, enterprise organization.