Archive for the 'Metrics' topic

What is Good Product Strategy?

In this week’s article Melissa Perri talks about good product strategy. Here’s an excerpt from the article: Product Strategy is a system of achievable goals and visions that work together to align the team around desirable outcomes for both the business and your customers. Product Strategy emerges from experimentation towards a goal. Initiatives around features, […]

Measure what matters

We gather data to determine the direction and assess the value of what we create. Every business, and client, has a specific approach to the way they define success. How many subscribers do you have? What is the customer retention rate? How many unique visits, and downloads? What is the time on site, the bounce […]