Archive for the 'Uncategorized' topic

Building Products with Story

In this week’s article Donna Lichaw discusses how story can be thought of as a tool to enhance experience. Here’s an excerpt from the article: What’s great about story and its underlying structure is that it provides you with a framework—a formula, if you will—for turning your customers into heroes. Plot points, high points, and all. […]

Your Job Ad: The Start of a Great Hiring Experience

In this week’s article I share how to hire the best and brightest designers you can. Here’s an excerpt from the article: For most organizations, hiring falls under what we’d call unintentional design. People in distant parts of the organization who have nothing to do with the new position are the ones who create the hiring […]

What Really Matters: Focusing on Top Tasks

In this week’s article I revisit Gerry McGovern’s discussion on Top Tasks. Here’s an excerpt from the article: Digital is a space of endless replication. It has never been easier to create—and create, and create. People love to publish, but they hate to remove, which leads to overloaded websites and constant, inevitable redesigns. The top layers […]

Design Cop-out #2: Breadcrumbs

In this week’s article I revisit the topic of breadcrumbs as a treatment for a symptom, instead of a way to address the root of a problem. Here’s an excerpt from the article: Most sites that provide breadcrumbs show the location variety. In this case, each page displays the optimal path the user could’ve clicked on to get it. […]

Attaining a Collaborative Shared Understanding

In this week’s article I recap the two types of shared understanding and which of them is more likely to produce a successful design. Here’s an excerpt from the article: As we study what makes design teams successful, shared understanding keeps bubbling up to the top of our list. Teams that attain a shared understanding are […]

Five Reasons to Register for the UX Immersion: Interactions Conference

Design the right things. Design the things right. Attending the UX Immersion: Interactions Conference in Portland, OR, MAY 1 – 3 will be one of the best UX training events you have ever attended. Here are 5 reasons why. The six workshop topics Lean UX, prototyping, experience mapping, enterprise interaction design, animation and motion, and […]

How to Innovate Right Now

In this week’s article Scott Berkun gives us the secrets on how to become an innovator. Here’s an excerpt from the article: The biggest secret of innovation is that anyone can do it. The reason is simple: It’s just not that hard. Look up the word “innovate” in any dictionary and see what it actually means, instead […]

Misconceptions about Collaboration

This week, we revisit an article by Dan Brown. Here’s an excerpt from the article: There are three ways in which people misunderstand collaboration: They oversimplify what it is. They believe it to be ineffective and inefficient. They focus on the wrong aspect of it. Collaboration is far more complex than they realize, far more […]

Grab Your Seat Today at the Lowest Rate

This is your last chance to save some money when you register at the lowest rate for the UX Immersion: Interactions Conference in Portland, OR, MAY 1 – 3. In addition to saving $300, here’s what you’ll get when you register through Thursday, February 2: Two Day-long Workshops: Choose two fantastic interactive workshops to practice new […]

Come to Boston and Change the Way You Design Forever. ​

Experience New UX Practices, Backed up by the Latest Theories in Effective Design A conference tailored to raise your design practice to new heights. Gain the super powers to tackle today’s most challenging design problems. Full-day workshops reveal the nuance and insight necessary to deliver great designs. Choose from these full-day workshops: Cyd Harrell Low-Cost Guerrilla […]