Archive for the 'user research' topic

Marc Rettig – Change the Story—and the Conversation Live!

Design leaders are unsung revolutionaries. They’re often at the forefront of culture change, advocating for a new conversation about creativity and quality. The old one involved meetings, presentations, and top-down mandates, and little to no input from customers.

Hagan Rivers – Crushing Enterprise App Navigation Issues Live!

The only job of application navigation is to get users to the right screen. Ideally, all of your users should find what they need in 10 seconds or less, and with only a few clicks. But many enterprise app navigation systems fall short. If you’re facing a much-needed nav overhaul and don’t know where to start, it can be overwhelming.

Richard Banfield – Your Product Idea is Great, But Who Cares? Live!

Products and service designers deal with complex design problems in equally complex markets. It’s hard to know which solutions are winners and which ones will fail. Fortunately, you can use simple design insights from biology to eliminate doubt and risk, and prepare you for whatever comes your way.

A Story Told About Story Listening – UX Immersion: Interactions Podcast

Storytelling is a powerful way to measure our understanding of our users and their experiences. But unfortunately, we don’t always get the story right. User experience rests more on listening to what the users want to tell us rather than the stories research teams and designers tell themselves within the confines of their organizations. Perhaps it’s time to first try story listening before recanting the tales.

Time Traveling with Enterprise Applications – UX Immersion Podcast

Enterprise applications are massive, often unwieldy pieces of software. You get a sense they were never truly improved or updated, they just had a continuous string of features tacked on until it got to the point where they are almost impossible to use. And they’re old.

UIE Article: Service Design – Pushing Us Beyond the Familiar

In a conventional UX approach, we’d focus on the bits. With service design, we go beyond and think about the cross-channel experience. Today’s article discusses the intricacies of service design and why you need to pay attention to it. Here’s an excerpt from the article: User research isn’t the only aspect of digital UX practice […]

Stop Doing Survey Research

Recently, Erika Hall published the article On Surveys where she emphasized the danger of using surveys as a research tool. She suggested that they’re often misunderstood and misused and frequently poorly done. Here’s an excerpt from her article: In my opinion it’s much much harder to write a good survey than to conduct good qualitative user research. […]

Erika Hall – Cultivating Shared Understanding from Collaborative User Research

Traditionally, user research has taken on more of a scientific identity. You would do usability testing and research, take a ton of notes, and then compile all of your findings into a report. The effectiveness of that research depended on whether anyone read the report, and then if they could do anything actionable with that data.

UIE Newsletter: On Surveys

In this week’s UIE newsletter, we reprint an article from Erika Hall. In it, she explores why quantifying customer results in a survey isn’t always beneficial to a company’s success. Here’s an excerpt from the article: Surveys are the most dangerous research tool—misunderstood and misused. They frequently straddle the qualitative and quantitative, and at their […]

Kim Goodwin – Using Scenarios to Solve Problems

Understanding is what user experience as a field hinges upon. After all if you don’t understand how users are interacting with your product or service, you don’t know what to design for. But how, as a team, do you come to that understanding? Telling the story of a user’s journey highlights areas where you’re right on point and where you’re missing the mark.