Archive for the 'UX' topic

Lead Your Organization Into The Age of Experience

Lead Your Organization Into The Age of Experience UI22 is tailored to raise your design practice to new heights. Gain the super powers to tackle today’s most challenging design problems. Full-day workshops reveal the nuance and insight necessary to deliver great designs. Choose from these full-day workshops: Marc Stickdorn Service Design: Creating Delightful Cross-Channel Experiences Abby […]

What is Good Product Strategy?

This week’s article is on the topic of product strategy by Melissa Perri, where she discusses how product initiatives can solve your customer’s problems and reach your business objectives. Here’s an excerpt from the article: Most companies fall into the trap of thinking about Product Strategy as a plan to build certain features and capabilities. […]

New Technologies to Consider for Interaction

In this week’s article we reprint an excerpt from Christopher Noessel’s “Designing Agentive Tehcnology” on unlocking agentive technology’s massive potential for design. Here’s an excerpt from the article: One of the fun things we get to consider when dealing with artificial intelligence is that in order to enable it to carry out its seeing, thinking, and […]

Building Products with Story

In this week’s article Donna Lichaw discusses how story can be thought of as a tool to enhance experience. Here’s an excerpt from the article: What’s great about story and its underlying structure is that it provides you with a framework—a formula, if you will—for turning your customers into heroes. Plot points, high points, and all. […]

Spirits, Claws, and Analytics — A study in superstition and science

The innate problem with analytics packages is they tell you if something is happening but not why. With the sheer number of numbers that you can look it, it can be hard to determine if something is even important. If it’s tracked, it must be important, right?

Much like superstition, something that is believed to be an important metric may not apply to the reality of your product or service’s experience. Understanding the behavior of your users, introducing some science, is what leads to greater context and insight.

Your Job Ad: The Start of a Great Hiring Experience

In this week’s article I share how to hire the best and brightest designers you can. Here’s an excerpt from the article: For most organizations, hiring falls under what we’d call unintentional design. People in distant parts of the organization who have nothing to do with the new position are the ones who create the hiring […]

What Really Matters: Focusing on Top Tasks

In this week’s article I revisit Gerry McGovern’s discussion on Top Tasks. Here’s an excerpt from the article: Digital is a space of endless replication. It has never been easier to create—and create, and create. People love to publish, but they hate to remove, which leads to overloaded websites and constant, inevitable redesigns. The top layers […]

Service Design Thinking

In this week’s article I revisit Marc Stickdorn’s discussion on Service Design Thinking. Here’s an excerpt from the article: Service Design or Design Thinking is often linked with terms, such as innovation (process), change, and improvement. How can Service Design Thinking be integrated in an organization as a mean of change? Service Design became more and […]

A Proven Method For Showing The Value Of Good UX

In this week’s article I share a four step process for how organizations can translate costs from a poor UX design into a vision for making a great product or service. Here are excerpts from the article: Organizations that aren’t fixated on creating great user experiences are usually saddled with poor user experiences. A great user […]

Help! Is There a Cardiothoracic Surgeon in the Room?

In this week’s article I revisit my research on what makes the ideal UX team. Here’s an excerpt from the article: Some of you may know that during the past 16 years, we’ve been researching what makes the ideal UX team. One of our early results is that roles don’t matter, skills do. It doesn’t matter if […]